The renowned SpiritHoods Phoenix and wordmark have actually beautified our site, newsletters, social networks, BOODLE, product packaging, and numerous countless items for over a years.
For a lot of us, this branding has actually ended up being a subtle part of our everyday lives. You have actually most likely ended up being familiar with seeing them while lurking through our site, engaging with our social networks pages, getting our e-mail/ SMS informs, or using our items and making wonderful memories at celebrations, raves, sporting occasions, therefore numerous other unique events.
While it hasn’t constantly been our logo design, the Phoenix has actually represented our brand name well over the years as a sign of continuous renewal, change, resourcefulness, and the sacredness of life itself. Since the Phoenix lines up so well with the SpiritHoods principles, we chose to keep it as a popular piece of our rebrand.
PICTURE COURTSEY @detroitbird
This isn’t the very first time we have actually reimagined our logo design or wordmark. All of the die hards who have actually been with us given that Day 1 might keep in mind the really first logo design we started with:
OG 2009
Above is the initial SpiritHoods logo design from 2009. While the initial logo design is certainly remarkable, we rapidly grew out of the style (with a little motivation from a beautiful stop and desist letter thanks to Beast Energy) and wished to discover something that was a much better fit with our visual and brand name pillars. That’s when the very first Phoenix style was born:
2010-2020
The initial SpiritHoods Phoenix was made years earlier and boasts a spick-and-span, crisp, electronic appearance (and no, it wasn’t motivated by Zelda). Now that our renowned Phoenix has actually been seen all over the world, we believed it was time to raise the visual again. With a years of experience now under our belts, we desired a more advanced representation of the brand name, which is why we developed the brand-new and enhanced SpiritHoods Phoenix and wordmark:
2021
You’ll observe the revamped branding comes together and streams a bit more naturally compared to its predecessor. Sim ilar to the legendary Phoenix, the SpiritHoods brand name has actually revealed strength and a capability to adjust and be born-again throughout even the darkest of times (yup, we’re discussing this COVID pandemic). As we browse through this odd and unmatched age, we likewise aim to the future for a new beginning. 2021 marks the start of a brand-new years, a time for brand-new patterns (lets lastly put an end to fur and opt for synthetic!), and ideally the start of completion for this regrettable international pandemic.
Development does not occur over night– it’s a fragile procedure that occurs in time. Likewise, our BRAND-NEW branding will begin presenting now (you’ll observe upgraded branding on our site, e-mails, socials, and so on) nevertheless, for the next couple of months, our webstore will have a selection of stock with blended branding.
What do we imply by this? Simple. Till we have actually completely transitioned over to the brand-new branding [we expect this to happen by Jan 2022], all orders put on the webstore might feature (a) the initial Phoenix branding, (b) the brand-new and better branding, or (c) a mix of both [if you purchased multiple items].
IMPORTANT: We can not accommodate particular branding ask for your purchases. Please DO NOT contact consumer take care of questions connected to this as they regrettably will NOT have the ability to help with these kinds of demands.
A lot of NEW releases ( let’s state 99%) from this point forward will have brand-new branding. If a brand-new item is introduced with our previous branding, we will make sure to let you understand in the item description and marketing products.
By 2022, anticipate to see the brand-new brandin g E V E R Y W H E R E!!:-RRB-
Our FINAL release with the initial SpiritHoods Phoenix and wordmark will be the approaching Artist Edition Koala Hood including art work by the fantastic James Patrick (@artistjames). This unique job has actually been years in the making and is anticipated to launch March 23, 2021. Sign up for email and SMS alerts here.
Thanks to this huge rebrand, you can now think about practically every SpiritHoods piece you own a collector’s product! (Seriously, if they weren’t somebody’s “Holy Grail” currently, they most likely will be now!!) Simply i magine owning some OG Nikes or some classic runway pieces with the initial brand name logo designs … how cool would it be to own a piece of history like that?! Fortunate for you, there’s no requirement to think of– you currently own a crucial piece of our heritage that will never ever be produced with the initial SpiritHoods Phoenix and wordmark once again. Once the last batch of stock with our previous branding is gone, they will formally be antiques from the past.
Offer still stands! For those of you who do not understand about this wacky deal, we have actually been fulfilling anybody who has tattoo ‘d the SpiritHoods logo design or wordmark on themselves with a complimentary garment given that 2009– and we will continue to do so!
To be part of the SpiritHoods Tattoo Club: Program us your freshly tattooed SpiritHoods logo design or wordmark tattoo to get ONE totally free product of your picking from spirithoods.com.
No matter what the branding on your item appears like, we wish to see YOU in it! Share your preferred shots with the pack and tag #SpiritHoods for a possibility to be included. << 3
